If you are trying to grow a platform online, try this marketing visualization exercise: Imagine you are on stage in a room full of people that you would like to reach. To this audience, you say: “Everyone pull out your phones and go to ______.” “Search for ______ and subscribe (follow me).” “You will get…
Archives for July 2018
A Sneaky & Effective Way to Find Your Audience on Instagram
If you are trying to grow your audience on Instagram, then you know how important it is to engage with people using hashtags. Many people may not realize this, but there is a certain kind of hashtag that has the most active Instagram users will post to and search for. I first read about it…
American Beliefs
“[American Gods] would be about the immigrant experience, about what people believed in when they came to America. And about what happened to the things they believed.” Neil Gaiman in his essay, “How Dare You?,” about his book American Gods I finished reading Neil Gaiman’s novel American Gods yesterday. While it was no act of…
A Vision Develops Over Time
Every morning I sit down and read through my list of goals and visions as a part of my Morning Preview. Last year I articulated for the first time a clear vision for my main website, The Religion Teacher. In my list, I have the vision written out next to the mission of the website….
Robert Heinlein’s Five Rules for Writing
1. You must write. 2. You must finish what you write. 3. You must refrain from rewriting except to editorial order. 4. You must put it on the market. 5. You must keep it on the market until it is sold. Robert Heinlein, in Of Worlds Beyond: The Science of Science Fiction Writing Robert Heinlein is one…
